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	<title>Mike Orren &#187; ilm09</title>
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		<title>Following BIA / Kelsey ILM 09</title>
		<link>http://orrenmedia.com/2009/12/09/following-bia-kelsey-ilm-09/</link>
		<comments>http://orrenmedia.com/2009/12/09/following-bia-kelsey-ilm-09/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 22:49:08 +0000</pubDate>
		<dc:creator>Mike Orren</dc:creator>
				<category><![CDATA[Bidness]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[ilm09]]></category>
		<category><![CDATA[kelsey]]></category>
		<category><![CDATA[local]]></category>

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		<title>Two (more) good reasons to go to Kelsey&#8217;s Interactive Local Media 2009: Me and a discount</title>
		<link>http://orrenmedia.com/2009/10/19/two-good-reasons-to-go-to-kelseys-interactive-local-media-2009-me-and-a-discount/</link>
		<comments>http://orrenmedia.com/2009/10/19/two-good-reasons-to-go-to-kelseys-interactive-local-media-2009-me-and-a-discount/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 15:33:55 +0000</pubDate>
		<dc:creator>Mike Orren</dc:creator>
				<category><![CDATA[Bidness]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[me, Me, ME!]]></category>
		<category><![CDATA[conferences]]></category>
		<category><![CDATA[coupon]]></category>
		<category><![CDATA[ilm09]]></category>
		<category><![CDATA[kelsey]]></category>
		<category><![CDATA[local]]></category>

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		<description><![CDATA[Peter Krasilovsky continues to be inexplicably kind to me and has again included me on a panel for this year&#8217;s Interactive Local Media conference in LA. I&#8217;m on Friday morning (December 11) with Neil Budde of DailyMe (formerly of Yahoo! News): 9:30 am &#8211; 10:00 am Personalization and Local Personalization has been synonymous with “local” [...]]]></description>
			<content:encoded><![CDATA[<p><a id="aptureLink_Xjmpzg4ASA" href="http://localonliner.com/">Peter Krasilovsky</a> continues to be inexplicably kind to me and has again included me on a panel for this year&#8217;s <a id="aptureLink_Bwm2nCrsfu" href="http://www.kelseygroup.com/ilm2009/index.asp">Interactive Local Media</a> conference in LA. I&#8217;m on <a id="aptureLink_1blXiK5fee" href="http://www.kelseygroup.com/ilm2009/agenda_day3.asp">Friday morning</a> (December 11) with <a id="aptureLink_iuPgXPdc2R" href="http://twitter.com/neilbudde">Neil Budde</a> of <a id="aptureLink_PcRlJ6imLB" href="http://dailyme.com/">DailyMe</a> (formerly of Yahoo! News):</p>
<blockquote>
<p style="padding-left: 30px;"><span style="font-size: 12pt; font-family: Calibri,sans-serif;"><span style="font-size: 9pt; font-family: Verdana;">9:30 am &#8211; 10:00 am<br />
<strong><span style="color: #cc0000;">Personalization and Local </span></strong> <span style="color: #cc0000;"><br />
</span>Personalization has been synonymous with “local” from day one—in  		theory. Recently, several cutting edge platforms make the tie more of a  		reality. We’ll get deep insight into how to make personalization/local  		work from two of the industry’s leading thinkers and doers—Internet  		media pioneer Neil Budde, the founding publisher of WSJ.com and leader  		of Yahoo News, and Mike Orren, the founder of Pegasus News.<br />
<strong>Neil Budde</strong>, President and Chief Product Officer, DailyMe<br />
<strong>Mike Orren</strong>, Founder and President, Pegasus News </span></span></p></blockquote>
<p>Funny related story: We at <em>Pegasus News</em> have a flagship technology called &#8220;The Daily You.&#8221; The first conference I went to after we launched that, I randomly wound up sitting next to Eduardo Hauser, the founder of DailyMe. That was my first proof that this local behavioral thing had gone mainstream.</p>
<p>Also, as a speaker, it turns out I can offer you (my dear friend and loyal reader) a $200 registration discount for the conference. Just click the banner below to <a id="aptureLink_38DJLYZh0k" href="http://www.scribd.com/doc/21294372">download the coupon</a>:</p>
<p><a href="http://orrenmedia.com/wp-content/uploads/2009/10/ILM09_Speaker_Coupon_Orren.pdf"><img class="alignnone size-full wp-image-992" title="ILM09 Speaker" src="http://orrenmedia.com/wp-content/uploads/2009/10/ILM09-Speaker.jpg" alt="ILM09 Speaker" width="195" height="195" /></a></p>
<p>ILM is consistently the best industry conference I attend. It&#8217;s no BS; the moderators don&#8217;t pull punches; and everybody in the room is a decision-maker who is doing something interesting. Hope to see you there.</p>
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